Businesses often want to unify CRM (customer relationship management) and ERP capabilities to drive ROI (return on investment). Statistics found that 53% of IT developers agree on making CRM and ERP (enterprise resource planning) systems a priority. In fact, 57% of businesses consider CRM platforms as the most valuable software.

These tools help form a powerful partnership and transform how businesses manage customer relationships. A Microsoft product that makes this union stronger is Microsoft Dynamics 365. While many platforms offer this option, the benefits of Microsoft Dynamics 365 are undeniable. So, to boost business operations, let’s learn about Dynamics 365 features and how they can improve your ROI.

Top Benefits of Microsoft Dynamics 365 for Your Business

Dynamics 365 is a unified platform that helps combine several functions. It leads to effortless data sharing and supports teams to work together more effectively. Its cloud-based Dynamics 365 Business Central version helps businesses with financial management, inventory, sales, and customer service.

It offers a range of other capabilities that can improve your ROI. Let’s look at the top Microsoft Dynamics benefits.  

Unifies with Other Microsoft Apps

Dynamics 365 combines with Office 365, allowing businesses to use Outlook, Power BI, and SharePoint. As a result, companies can improve their business processes and improve productivity.

You can switch from Microsoft Dynamics 365 to Power BI for customer analytics and Outlook for communication or email marketing. For documentation, collaboration, and teamwork, you can use it with SharePoint. With this, you can view sales activities, customer information, opportunity information, and cases.

Elevates Operational Efficiency

The next on the Dynamics 365 advantages list is how it helps with operational efficiency. The solutions help standardize processes and simplify business operations. Its flexible workflow lets companies automate tasks for everyday use. 

So, forget about wasting time on repetitive manual tasks. You can create processes with the help of workflows that show business rules. You can qualify leads and use automatic email notifications. It also allows you to send sales leads to individuals using a simple set criteria feature.

Increases Data Privacy and Security

With growing cybercrimes, data privacy, and security are the needs of the hour. But, with Microsoft Dynamics 365, it is not something you would worry about. Even though it is a cloud-based solution, it offers high cybersecurity capabilities.

Businesses can use its disaster recovery and technical support at any time. With many physical data centers, service hosting platforms, and network connectivity, you can always find help whenever needed.

Valuable Customer Service Insights

Microsoft Dynamics makes sure you can engage with customers without any trouble. Its varied features allow you to communicate daily with them and build trust.

You can use the insights to research the customers, address their pain points, and create a smooth work environment. It gives a 360° view of customer interactions, leading to better customer satisfaction and loyalty.

Built-in Analytics and Reports

Microsoft Dynamics 365 offers built-in analytic tools and real-time data to make quick and better decisions. The software includes Azure Machine Learning, Cortana Intelligence, and Power BI. You can even set up customized dashboards to check information, reports, and graphs.

Import data from Microsoft Dynamics 365 to Power BI for data visualization. You can also feed data into the Power BI dashboards to access necessary information within minutes.

Better Support for Staff

Microsoft Dynamics 365 allows you to view recurring issues. You can find the most preferred channels used by customers, average resolution time, and their sentiment.

Microsoft Dynamics 365 CRM offers helpline support in case of any difficulties. You can use features like live and voice chat for Messenger and WhatsApp. Smooth communication and high-quality user experience make interacting and finding solutions easier for everyone.

Intelligent Data Analytics

Microsoft Dynamics 365 offers intelligent analytics on website visitors and sales records. Businesses can use this information to find patterns. You can get any report, including graphs, charts, percentages, etc.

As a result, it is easy to track the progress of your business or any specific department. You can take effective measures to boost productivity and improve processes.

Final Thoughts

Achieving sustainable ROI is not an easy feat for any business. Merely launching products and services on the market is not enough for this. Businesses need next-generation technologies to manage their entire operations more effectively.

Microsoft Dynamics 365 is undoubtedly one such tech that can change how your business runs. The benefits of Microsoft Dynamics 365 are endless as it empowers businesses with greater efficiency, profitability, and market edge.

With the power of cloud-based business applications, it can skyrocket your ROI growth. The suite offers CEOs a 360° view of their business operations for better-informed decision-making.

People Also Ask

What is Microsoft Dynamics 365 used for?

Dynamics 365 has many apps and add-ons to suit your ERP and CRM needs and beyond. It provides you with the most flexibility and scalable options. 

Businesses can use it to combine their data, business logic, and processes. Instead of having separate, siloed sales and marketing functions, companies can integrate them. With such intelligent capabilities, connect, focus on, and convert leads into paying customers.

How can Microsoft Dynamics 365 help improve ROI?

Microsoft Dynamics 365 is an application suite to simplify operations and improve productivity. It can also provide data-driven insights for better decision-making. Businesses can improve ROI as it helps reduce costs and increase revenue with its varied benefits.

Can Dynamics 365 integrate with existing systems?

One of the biggest strengths of Dynamics 365 is its flexibility. With this, it can integrate without hassles with existing systems and applications. As a result, it enables a smooth transition and maximizes your return on investments.